My store name question ( to long ? )

http://surf-lures-bucktails-fishing-...more.ebid.net/

Above is my store name/link.
From what I have just read Google only uses 20 characters or less.
Should I consider changing it ?

Depending on the view selected, Google Shopping is using your full store name. So seems no need to change it.

Thanks Mel.

Personally I think I'd have gone with "Fishing lures and more" rather than trying to specify types of lure.

How about Fishamajig? OK I'm prejudiced, it's my favorite sandwich at Friendly's. :)

Best wishes for many sales to all,

To many fishing results in fresh water here, I feel I need to specify ( salt water )
If I go with just plain fishing lures there will be to many views that's unnecessary.
My products are unique, and should be set aside from others.

Quote:

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Originally Posted by jcjigs

To many fishing results in fresh water here, I feel I need to specify ( salt water )
If I go with just plain fishing lures there will be to many views that's unnecessary.
My products are unique, and should be set aside from others.

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How about "Unique Fishing Lures" then, it has a ring to it for a store name.

Quote:

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Originally Posted by jcjigs

To many fishing results in fresh water here, I feel I need to specify ( salt water )
If I go with just plain fishing lures there will be to many views that's unnecessary.
My products are unique, and should be set aside from others.

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I suggest using a generic title for your store to get as many people viewing it as possible, then be specific in the item titles to get people buying. Otherwise you might be turning away people who could be buying on impulse.